Intel recently launched what they call a new category for portable computing called Ultrabooks. With the initial growing popularity of netbooks consumers were thrilled to have a “lighter laptop” to carry around. However, they soon realized the processing power was not going to eliminate the need for the full-powered laptop.
The popularity of tablets show that consumers are looking for lightweight portable computing with a fast boot from standby mode. However, like netbooks, they are lackluster in computing power.
The Ultrabook fills this growing need for a full-powered robust mobile computer solution with a fast wake up from sleep mode. Ultrabooks have a powerful processor, near immediate wake from hibernation, yet are incredibly thin and light in weight.
I had the opportunity to have lunch with Intel’s director of brand strategy and management and one of their PR guru’s recently. They showed me these remarkable lightweight machines. Intel forecasts Ultrabooks will replace today’s laptops. Here are the defining elements that make an Ultrabook:
- Very thin – a thickness of 20mm or less
- Lightweight – less than 3.1 lbs.
- Ultra-fast start-up
- Five to 8 hours of battery life
- SSD hard drive
- No CD Drive
- Initial price of $1,000 but as demand grows Intel anticipates prices closer to $500
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